The pet food trends and attributes that drove in-store sales and online searches in 2020-2021
According to the 2021-2022 APPA National Pet Owners Survey, 70% of US households own a pet. But for an increasing...
We help small CPG manufacturers pinpoint exactly what to do to sell more - without an army of analysts or huge budgets. With Byzzer’s retail analytics platform, you can easily access, visualize, and extract actionable business insights powered by NielsenIQ data.
Byzzer is a subscription-based platform that leverages NielsenIQ’s world-class retail data to help you pinpoint exactly where your distribution, price, and promotion opportunities lie - so you can take action.
By utilizing sales data from +90K stores and +100K households, Byzzer sends you weekly brand + market alerts directly to your inbox. We alert you to the exact opportunities and threats you should know to avoid costly mistakes.
Get straightforward answers from our library of 15+ reports, powered by NielsenIQ data. The reports translate your performance across multiple markets, retailers, and product characteristics to help you better understand your key business opportunities so you can justify every decision with confidence.
Analytic offerings that remove the guesswork from deciding what to do next in order to grow sales and increase ROI. NielsenIQ Brand Score and Smart Reports offer speed to insight so that you can quickly take action.
We arm small CPG executives with the retail analytics that matter most to drive sales. You’ve made it this far on intuition. We’ll help you go all the way.
Retail data is complex and most options available require an army of analysts and countless hours of mining data to extract value – not with Byzzer. We’ve simplified our data structure and removed industry jargon, so you can justify every business decision with data.
No need to wait days or weeks for answers, with Byzzer, your data and insights are accessible immediately with our self-serve, intuitive platform.
Most retail offerings are built and priced for big companies. We are SMB native, built to power your sales strategy with proactive alerts, actionable reports, and advanced analytics at a price that makes sense for your small business.
There’s no need to purchase data separately or integrate with multiple analytics vendors. Byzzer is a one-stop-shop that automatically integrates NielsenIQ retail measurement and consumer panel data. Have the confidence to take action on insights you can trust.
Setting product prices is a conundrum that affects all manufacturers. You think you know how to weigh your production costs...