[DEEP DIVE] POS data decision tree: The questions you should be asking

In Understanding the key differences between POS and panel data, we discuss what POS (point of sale) and household panel data can help you answer when understanding your sales strategy. In this deep dive, we take a closer look at the questions you should be asking yourself based on your POS data to glean insights and pinpoint what is driving your sales.

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Master the fundamentals of POS data to bring your small CPG business further.