Promoted price

The average price per unit charged for a given product when on promotion.

The average price per unit charged for a given product when on promotion. When aggregating across product or markets, this will be the average unit weighted price for that aggregation.

Related Terms

Everyday Low Price (EDLP)

EDLP or everyday low price is a pricing strategy where either a retailer or a product is limited to no promotions and uses their trade funds to offer a low price throughout the year.

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