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Actionable insights for small and growing CPG brands & retailers. No jargon guaranteed.

How to use data to develop a winning assortment strategy

Today’s consumer packaged goods manufacturers have access to a seemingly infinite amount of data on their customers, product performance and...

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How to avoid your product being delisted

3 minute read

It’s tough out there for small CPG brands. 29% of products launched in 2019 disappeared from shelves in 2020. 53%...

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